Client:
GCGC

Size: 80,000 sq.ft.
Status: Completed

Photography:
Robert Stefanowicz

We were tasked with transforming an underperforming 56,000 square foot casino in Coquitlam, BC into a rock ‘n’ roll-themed, Vegas-style gaming experience. We needed to represent the upscale Hard Rock brand, incorporating rock ‘n’ roll storytelling and memorabilia throughout the casino. The goal was to create a fun, exciting gaming experience that would attract a younger demographic.

By using bold colours, creative lighting, and opening up the space to connect the old and new casino floors, we created a vibrant, energetic and visually dynamic environment. The brighter colour palette, interesting floor coverings, casually elegant designer fixtures and imaginative display pieces combine to create a kinetically, upbeat atmosphere that engages guests and draws them through the complex.